Ka United Breweries Limited (UBL), kaba dei kum shi bynta jong ka kompany HEINEKEN, ka sngewkmen ban pynmih ia ka Queenfisher Beer: The Queen of Good Times, na ka the House of Kingfisher, ha Assam bad Meghalaya. Da ka jingioh mynsiem lyngba ki jingpynsngew jong ki briew ia ka jingsngewtynnad jong ki shaphang kane ha Goa, ngi sngew tynnad ban pyniar ia kane ka jingrakhe ban nang kyntiew shuh shuh ia ka jingrakhe ia ka jingiadei hapdeng ki para kynthei ha ki iew ba thymmai. Ka jingpyllait paidbah ia kane ka beer la pynlong ha ka 18 tarik U Jymmang ha Exotica Green ha Guwahati. La pynmih shwa ia kane ha ka 11 tarik u bnai Lber ha Goa, bad ka la pawnam bha hapdeng ki briew. Ha ka sngi ba la pyllait ia kane ka beer la pyllait ruh ia ka almanak ne ka calender, ia kaba la tip mynta kum ka The Galendar kaba iathuh khana shaphang ka jingim ba shisha jong ki kynthei, bad ia kaba la shondur da ka Avani Rai. Man la ki sla ki don ia u QR code, ha kaba lada scan ia u, phin lah ban iohi ia ka khana shaphang ka jinglong hapdeng ki kynthei lyngba ka phlim ba la direct da u Kopal Naithani.
Ka microsite ba kham kyrpang, ka queenfisher.in, ka ailad ia ki briew ba kin ioh ban tip shaphang ka jingiajan bad jingiaieid jong ki kynthei kumba la iathuh da ki kynthei hi bad ia kaba la shna ia la ka jong ka Galendars ban iasam bad kiwei pat. Ka rukom song ka pyni ia ka jinglong kaba kyrpang, kaba pyni ia bun ngut ki kynthei na ki bynta bapher bapher kiba ieng ha khmat ka backdrop rong purple, bad ka don ruh ka sim kaba her kaba rah ia ka pansngiat kum ka dak ka jingpynkup burom ia ki mahadei kiba long ki kynthei lyngba kane ka jingialap paidbah. Ka jingshna ka long kaba la suhthied katkum ka kyndon jong ka Kingfisher, ka Queenfisher ka long ka rynsan kaba shngain na ka bynta ki jingiakren kiba don jingmut bad kiba naduh ka mynsiem, kaba pynpaw ia ka jingshah bishar jogn ki kynthei ha kane ka imlang sahlang.
U Vikram Bahl, CMO, United Breweries Limited, U ong, “Ka Queenfisher kadei kawei na ki lynti treikam jong ngi ba ngi ithuh ia ka jingialong paralok lhapdeng ki kynthei. Ngi plie ia kine ki tin badon kane ka jingdih, ym tang ban pynpaw ka jingsngew burom ia ki kynthei, hynrei ban pynkup burom ruh ia ki bor ba khlain ha ka jingiadei jong ki kaba man la ka sngi. Ka imlang sahlang ha Assam bad Meghalaya ka don ha ka bynta ba ha khmat eh ban rakhe ia ka jingkynthup lang ia baroh bad ka Queenfisher ka sngew sarong ban long shi bynta bad kane ka kolshor. Kane ka long na ka bynta baroh ki mahadei kiba hapdeng jong ngi, kiba tyngshain kham bha lada ki ia tyngshain lang.!”